Keenan Jeppesen joined the Department of Athletics & Recreation in the role of Director, Athletics & Recreation, in September 2024.
A graduate of Brown University with a B.A. in Economics, Keenan earned his MBA from the DeGroote School of Business at McMaster University. Keenan most recently served as the Associate Director, Administration for McMaster's Housing & Conference Services department. He previously served McMaster Athletics & Recreation as Associate Director, High Performance. Prior to his return to McMaster, Keenan held the position of Director of Outreach for the Onyx Initiative.
While with the Onyx Initiative, Jeppesen was able to combine his passion for diversity and inclusion with his experience in marketing and corporate partnerships to create impactful change, aiming to bridge the gap between students who identify as Black and/or Afro-Canadian and corporate Canada for internships and entry-level opportunities.
Keenan also formerly served as the Director of Basketball Operations at McMaster, as well as an Assistant Coach for the Marauders men's basketball team.
Prior to working with McMaster in basketball ops, Keenan was the V.P. of Marketing & Media Relations at Ubiquiti Networks, where he led branding efforts for the company's consumer product line based in Los Angeles, Calif. His corporate career began in New York City working for Viacom in advertising sales for several departments, including subsidiary Black Entertainment Television (BET). He remained active in basketball competing and coaching at the New York Athletic Club and doing youth clinics with Pro Hoops NYC.
Before joining Onyx, Keenan spent two years as the Director of Basketball Operations for the McMaster Men's basketball program and built a successful consulting business named Daya Solutions.
As a former student-athlete, Keenan competed at Brown University where he was selected to the All-Ivy League Second-Team for 2005-06. He would return home to Canada and play at Western University where he was an OUA First-Team All-Star in 2009, and was a two-time CIS National Semi-Finalist with the Mustangs. Keenan returned to Hamilton to play for the Marauders as he completed his master's degree and would be named Team MVP 2010, McMaster's Male Athlete of the Year, OUA West Player of the Year and a CIS First-Team All-Canadian selection.
Keenan would have the honour of wearing Canada's colours as a member of the 2009 National Development Team and competed in the F.I.S.U. games in Belgrade, Serbia.
